Finding brand ambassadors and influencers who are dedicated and hard-working is often tricky, especially for business-to-business brands. These brands are only just beginning to dip their toes into these means of reaching new customers and increasing sales. Companies can use many marketing tools to find the right social media influencers and brand ambassadors to fit their vision for growth and prosperity. Below are a few of the most popular and useful tools available for finding the right people to expand your brand’s reach.
1. Traackr
Traackr allows you to choose influencers and ambassadors based on their performance, the reviews of their audiences, and their compatibility with your brand and business vision. It allows you to seamlessly create and manage your relationships with a large number of ambassadors and influencers simultaneously so that you can spend less time searching for and evaluating them and more time doing what you love. Control influencer management operations easily through Traacker. The standardization of common workflows and the establishment of measurement frameworks is simple with this well-built and capable app.
2. Intellifluence
Find expert brand ambassadors and social media influencers, track trending social media hashtags, keep up with relevant information and individuals at trade shows and conferences, invest in tools for influencer training and management, and more with Intellifluence. This state-of-the-art application lets you cut through the great mass of data presented by social media platforms and find the influencers that fit your business niche. Find the ambassadors with the right reviews and engagement rates for you and establish relationships with the most expert among them with ease.
If well-known influencers saturated with work from multiple brands aren’t your cup of tea, Intellifluence can help you find small peer ambassadors who are just getting started. Services like these can be wholly dedicated to spreading the word about your products and business. Sometimes an army of small influencers can be more effective than a few large ones.
3. Buzzstream
It is easy to find new influencers with Buzzstream. Simple keyword searches allow for an information-packed ambassador discovery process. The Buzzstream app pins prospect lists to your web browser, so you won’t have to flip back and forth between the two as you search. Build a database of prospective influencers, relevant blogs, exciting websites, and much more as you browse the web.
Use Buzzstream’s management tools to track your influencer’s campaigns and generate revealing reports on their progress from the app dashboard. Use the app to keep in contact with your influencers so that you won’t have to use your email sites for your influencer-related work.
Getting the word out about your business, people, and products is vital for growth in the age of the internet. Use these effective and user-friendly tools to ensure that you and your brand ambassadors reach as many potential customers as possible, and watch your business grow and prosper. Take full advantage of every edge that they offer so that you beat your competitors in the race towards ultimate success.
